FaceBook social media marketing facts

Founded in February 2004, Facebook is a social utility that helps people communicate more efficiently with their friends, family and coworkers.
The company develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people's real-world social connections.

Anyone can sign up for Facebook and interact with the people they know in a trusted environment.

More than one million developers and entrepreneurs from more than 180 countries
Every month, more than 70% of Facebook users engage with Platform applications
More than 350,000 active applications currently on Facebook Platform
More than 250 applications have more than one million monthly active users
More than 15,000 websites, devices and applications have implemented Facebook Connect since its general availability in December 2008

Average user has 130 friends on the site
More than 8 billion minutes are spent on Facebook each day (worldwide)
More than 45 million status updates each day
More than 10 million users become fans of Pages each day

There are more than 65 million active users currently accessing Facebook through their mobile devices.
People that use Facebook on their mobile devices are almost 50% more active on Facebook than non-mobile users.
There are more than 180 mobile operators in 60 countries working to deploy and promote Facebook mobile products.

More than 2 billion photos uploaded to the site each month
More than 14 million videos uploaded each month
More than 2 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each week
More than 3 million events created each month
More than 45 million active user groups exist on the site.

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With facts like these there are some pretty compelling reasons why you need to consider a facebook campagain. Digital Architects can help plan a targeted campaign that will help you reach your target audience.

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Media Futurist News


Futurist Gerd Leonhard on the Future of Media, Business, Culture, Content...

31/12 - 1969
TFA's new Chief Curator Stowe Boyd nails it, here "I think it´s fitting that my first post here should lay out some thoughts about the changing nature of media, at a microcosmic level: the level of an active participant in the swirling media landscape. Specifically, I want to say a few words about curation, and what it is coming to mean these days. I do so partly to make sense of the hifalutin title of chief curator that Gerd has conferred on me as part of our on-going cooperative work, but also...
31/12 - 1969
Gigaom has some good comments on this topic, see below. I personally believe that curation is content, as well, and that meta-content ie content about content will become extremely valuable going forward. What do you think? How the Huffington Post became a new-media behemoth "Traditional media critics attack the Huffington Post for its aggregation, but as Nieman fellow David Skok pointed out recently at the Nieman Lab blog, aggregation is deeply embedded in the DNA of the media industry, and...
31/12 - 1969
This is quickly becoming a fact of life in the networked economy. Corporations That Don´t Practice Social Responsibility Can´t Hide Anymore | Co.Exist: World changing ideas and innovation Umair Haque sums it up well in his new book Betterness: Economics for Humans: "The bigger picture of twenty-first-century competition is richer, more nuanced and complex. Companies are beginning to be judged against a whole new set of criteria by customers, governments, communities, employees, and investors...
31/12 - 1969
Staggering numbers! Facebook IPO Filing Reveals Its Stunning Size: A Private Jet, $1 Billion In Profits, And More "Facebook revealed impressive statistics about its growing and active userbase, which totals 845 million members, more than half of whom, or 483 million, return to the site daily. These hundreds of millions of users have shared more than 100 petabytes (100 quadrillion bytes) of photos and videos with Facebook, and produced an average of 2.7 billion "likes" and comments a day in the...
31/12 - 1969
I just ran across this video in a very well-written Atlantic.com piece called the Ballad of Mark Zuckerberg, here. This is a must-read and must-watch. "Zuckerberg, Jeff Jarvis has declared, "sees Facebook as a next step in the net's evolutionary scale toward humanity." And so the young CEO has become a kind of evangelist for the future he is helping to create. "To get people to this point where there's more openness -- that's a big challenge," he told David Kirkpatrick. "But I think we'll do it...
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